This has either been the longest or shortest six months ever.
But six months it is. Remember back in February when we were all so innocent, going to work each day without a care in the world?
Those were the days.
When writing a list of what happened in the first six months of 2020, the term COVID-19 and social justice take center stage. They have defined this year in every aspect of our lives and culture. And that’s what we’ll all be talking about years from now.
Yes, we’re all working through a global pandemic and societal strife. But we
are still working. And despite COVID-19’s best efforts, TMNA team members got a lot done in the first six months of the year.
We all deserve a round of applause for how we’ve handled this crisis as a company, never missing a beat for our customers. That’s something we can all take pride in.
Not intended to be exhaustive, here’s the short list:
Business and Team Members
Hi Ted! TMNA got a new CEO! (above)
Toyota ranks Top 10 in diversity
Mazda Financial Services is born
SmartPath sure came in handy during the pandemic
Who’s the No. 1 automaker according to Fortune Magazine? You know the answer.
Toyota completes $1.3B investment at TMMI, creates another 550 jobs
Call centers thrive at home
Toyota made a documentary about the Highlander
Toyota Canada team members made a better ventilator
TILT Lab Takes on COVID-19
Toyota opens new Parts Distribution Center in Phoenix
Product
Four words: The Venza is back (above)
2021 Sienna redefines the very concept of a minivan
And both were revealed virtually
Speaking of virtual reveal, have you seen the new Lexus IS?
And maybe project the IS onto your living room floor?
Supra gets more power, special edition
Corolla Hatchback goes red in special edition
Black Line Special Edition GS is the best ever
TMMWV produces Toyota’s first hybrid transaxle in North America
Prius turns 20 with special edition
LC Convertible nabs $2 million at auction
Lexus takes on Chicago Auto Show with new color for LC
All Wheel Drive comes to Camry, Avalon
Seven Toyota special editions highlight Chicago Auto Show
Mobility and Technology
Two words: Woven City (above)
Toyota is all THUMS: Human-modeling software free starting January 2021
TRI tackles human decision-making in AI
A dealer breaks through mobility barriers
Lexus takes on moon mobility
Community, Marketing, sports and other stuff
Toyota steps up in time of COVID
Toyota Marketing’s message to customers: “We’re Here for You” (above)
Toyota goes silent in support of social justice.
TFS makes CIVIC 50 again; commitment to community honored
Toyota donates cars to aid COVID-19 relief
And $500,000 to United Way
Toyota USA Foundation issues $2.5 million in grants to nonprofits
Lexus creates ride-on vehicle with Cerebral Palsy Foundation
Cobie Smulders, Highlander save the day in Toyota Super Bowl ad
Reeling it in! Toyota sponsors Major League Fishing
Lexus teamed up with Malcolm Gladwell for a podcast series